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16 Nov 2019by Jennifer Morris
Travel Counsellors has unveiled a host of new product updates for its TCs, together with new margin guides and the start of “animal welfare product”.
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The updates were announced for the duration of Travel Counsellors’ 25th anniversary annual meeting in Manchester, taking location November 15-17.
With selling “premium luxury” a concentration of the conference, head of buying and partnerships Louella Fisher unveiled 80% of Journey Counsellors shoppers had been by now scheduling this variety of travel, of which 70% id Travel Counsellors’ own merchandise.
“There is more we can do nevertheless,” she said.
“Off the shelf holidays are not definitely the potential – this year has shown us that.
“So what can you do if you are currently promoting in this sweet location? You want to know you’re pricing your holiday seasons appropriately.
“You are the best in the organization – make certain you are valuing your self as this kind of.”
Fisher revealed Travel Counsellors experienced created margin guides, which will get there ahead of Xmas.
She extra that these, alongside with itineraries and desired destination guides would be built-in into the organization marketing method, Phenix, and that the technological innovation would be up to date to allow TCs to research by supplier and desired destination.
Additionally the process is likely to start out tagging “sustainable hotels” with a environmentally friendly leaf, with TC feed-back on this subject collated and fed back again to resorts.
“There will also be animal welfare merchandise launching in the coming months,” Fisher added.
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